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BestMacs’ new identity
Posted on June 10th, 2009 1 comment
We are unveiling our new logo today. Many thanks to our marketing team and friends for helping us navigate this one.The old “toolbox” logo that we’ve had for almost 10 years was no longer apropos – it represented “Mac repair” and that’s not really our focus. This new logo combines a number of elements but the one that stands out the most is the “power” button. Combined with our tag line of “Best for your Mac-powered business” – it’s more reflective of what we’re best at – and that’s Mac integration with business processes… servers, networking, iPhones, Open Directory, high availability, virtualization… bringing the true power out of your Mac network… these are the things we bring to the table that make BestMacs unique.
(yes, it was fun growing up with that last name)
Now we’re off to make shirts and business cards. We’d love to hear what you think of the new design.
1 responses to “BestMacs’ new identity”
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I really like it. It’s trendy because it’s Green and has that “organic” feel to it figuratively and literally. lower case fonts are hip too (just as vitamin water)
The fact your tagline focus on business customers is great.
Maybe you should tell us who did such a great job and give that marketing team some recognition (yeah I know who it is, but since you didn’t tell, I’m asking)
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Deeg June 10th, 2009 at 16:45