Potential clients sometimes ask why they should work with us instead of solving their own problems or hiring an employee to manage their IT infrastructure. It’s a fair question, and we’re happy to answer it in more detail if you want to chat. But here are a few of the reasons why working with an Apple professional is the right decision. All these revolve around the fact that we’ve been investigating and fixing tech problems for a long time, we’re constantly working to stay up with the latest changes, and we’re good at what we do.
The biggest reason to hire an expert to solve your problems is that we can save you time. If you’re an individual, it’s time you can spend on your real job, with your family, or on your hobbies. For companies, it’s time you aren’t taking away from your firm’s line of business.
Aside from the fact that we’ll be doing the work to fix your Mac or get your network operational instead of you or one of your employees doing it, we’ll probably be able to finish more quickly than someone who’s not steeped in the field. Would you prefer to spend hours on something that would take us half the time?
As an individual, it might seem counterintuitive that paying us will save you money, but it’s often true. If you buy the wrong hardware or software, that’s a waste of money that could be avoided with our advice ahead of time. For instance, no matter how many ads you see, never get suckered into buying MacKeeper.
For companies, the financial savings are more obvious. Most companies don’t have extra employees just waiting to solve tech problems, and hiring a dedicated IT staff will cost vastly more in salary, benefits, and overhead than outsourcing to us.
It’s easy for businesses to understand the importance of avoiding downtime. If your phone system is down, customers can’t call. If your point-of-sale database gets corrupted, you can’t take orders until the backup has been restored. And so on—the point of working with a top-notch Apple professional is that we can help you avoid problems that would cause downtime, and if catastrophe does strike, get you up and running as soon as possible.
Individuals might say they’re not too worried about downtime, but how long could you go without being able to send or receive email if Mail’s settings get wonky? Or what would your family think about not having Internet access while you back out of a bad firmware upgrade to your router?
Avoid Incorrect Information
Google is a godsend for figuring out weird problems, but it can also lead less experienced people down dead-end paths. If you don’t have years of experience, it’s easy to find a Web page or YouTube video that sounds helpful but makes the problem worse.
For instance, lots of Web articles have advised force-quitting iOS apps to increase battery life, improve performance, and more. Unfortunately, that advice is wrong—force-quitting apps generally hurts battery life and reduces performance. Only force-quit an app when it’s misbehaving badly or not responding at all. Ask us before assuming something you’ve read online is helpful or even correct.
Benefit from the Big Picture View
Because we live and breathe technology, we have a broad and current view of what’s happening both in the industry and with our other clients. We know what new products or services might be the best solution to any given problem, and we can take advantage of our experience with one client to help another.
For example, Apple has officially discontinued its AirPort line of Wi-Fi routers, so we’ve been comparing mesh networking alternatives, including Eero, Plume, Orbi, AmpliFi, Velop, and more. If you’re using an AirPort base station now, ask us which alternative makes the most sense for your installation.
More specifically, because we put the time into understanding your personal or corporate technology footprint, we can use our experience to ensure that everything we recommend will work well together. If you’re buying into HomeKit automation in a big way, for instance, you should stick with Apple’s HomePod smart speaker rather than competing products from Amazon and Google.
We hope we haven’t come off as cocky here—we’re certainly not perfect. But we are good at what we do, and we’re confident that we can help solve many technology problems you may have.